“Every Thursday, our leadership team looks at three numbers together. No status updates, no silos—just shared truth and one decisive action. Here’s what the real dashboard looks like.”
The 3-Metric Dashboard
(aka: The “Measure. Manage. Align.” Decision Table)
Survive
Thrive
Predict
Days of Cash Remaining How many days can we operate with current cash on hand? Example:183 days
Revenue Efficiency How much revenue are we generating for every dollar spent? Example:$0.71 per $1 spent
Leading Indicator A predictive metric chosen by the team: e.g., “Churn Risks,” “Expansion Signals,” “Pipeline Velocity” Example:3 accounts at risk
How We Use This:
Every week, the leadership team answers these three questions:
What surprised you?
What concerns you?
What opportunity do you see?
Then: We make one decision—together—and commit to action.
When every leader sees the same reality, you get faster, more focused decisions—week after week. That’s how alignment beats complexity.
MRR growth masks cash reality. While dashboards show revenue climbing, your bank account tells a different story.
Russell Fette
May 22, 2025
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